“Every Gear VR has been on at least ten heads,” John Carmack, Oculus’ CTO, said at the 2015 Game Developers Conference. Marketing professionals hoping to associate their brand with the excitement and promise of new technologies should take note of virtual reality. The results from a study from Greenlight VR and Touchstone Research suggest strong… Read More New Infographic: The Social Impact of Virtual Reality Marketing
Featured on FastCompany, eMarketer, VentureBeat, Yahoo and dozens of other media outlets, the 2015 VR Consumer Report is a landmark report to help innovative leaders design better consumer VR products and create winning go-to-market strategies. The full report is available for purchase on Greenlight VR’s website. However, we are excited to share this free Infographic with… Read More The 2015 Virtual Reality Consumer Infographic
SAN FRANCISCO, CA, October 1, 2015 – Today we’re unveiling our 2015 EUROPEAN VIRTUAL REALITY ECOSYSTEM MAP, a comprehensive and easy-to-read way to identify some of the largest and most influential virtual reality companies headquartered in Europe. The Map organizes over 150 companies from more than 20 European countries into 18 virtual reality product categories. While the mainstream… Read More Introducing The First European Virtual Reality Ecosystem Map
We’re excited to share our 2015 digital infographic highlighting important trends for the industry. Whether you’re an investor, startup founders, corporate executive, or a virtual reality enthusiast, we think you’ll be interested by the information we’ve compiled in our July 2015 Industry Report. Given the amount of publicity virtual reality companies have received in the… Read More Visualizing The Remarkable Growth of Virtual Reality
We created a Virtual Reality Ecosystem Map (pictured below) earlier this month in an attempt to clarify roles of the various industry sectors and companies, as well as the relationships between them. The goal of our side project was to create a resource for anyone to quickly get up to speed on the ever evolving… Read More Introducing The First Interactive Virtual Reality Ecosystem Map
