Greenlight VR To Speak At Student-Led VR Conference

When Greenlight VR started in 2014 with goal of providing data & insights to the emerging virtual reality industry, we recognized immediately the importance of engaging with students - leaders of most new mediums. Overtime, we’ve offered our reports in university libraries, helped with presentations, and even become unabashed cheerleaders of young industry leaders. But of course, our favorite way to engage is to speak… Read More Greenlight VR To Speak At Student-Led VR Conference

Sean Whitmore

Telemetry Tracking Software To Pave the Way At 2016 Virtual Reality Analytics Web Summit

As we approach the 2016 Virtual Reality Analytics Web Summit, new and exciting platforms emerge to map a user’s experience within an HMD. That is why CognitiveVR will be there on March 16th to showcase their new telemetry tracking software. Source: CognitiveVR   “CognitiveVR’s analytics platform allows developers to leverage spatial telemetry data to better… Read More Telemetry Tracking Software To Pave the Way At 2016 Virtual Reality Analytics Web Summit

Stevi Rex

Valve and Unity Join Forces - What Will This Mean For Developers?

John Riccitiello, CEO of Unity Technologies, says 90-95% of VR experiences are developed within the company’s Unity game engine and 47% of all developers (including outside of VR) use Unity. When Valve announced that it would be partnering with Unity to allow SteamVR to support Unity Technologies, it signaled a major step for developers focusing on… Read More Valve and Unity Join Forces - What Will This Mean For Developers?

Stevi Rex

Sponsored Research: Measuring and Maximizing User Experience in Virtual Reality

Virtual reality provides new and profound ways for consumers to directly engage and interact with products or virtual experiences. This has marketers and experience designers intrigued about the prospects of interaction and engagement with their respective brands in virtual worlds or environments. The challenge for executives now is to understand how to leverage this new… Read More Sponsored Research: Measuring and Maximizing User Experience in Virtual Reality

Stevi Rex